Role
Senior Creative at VML Dubai
developing, shaping and bringing this
brilliant and award-winning idea to life.
Client
HungerStation
Performance Highlights
Acquired 100,000
new users in a single month.
Delivered 17%
year-on-year growth in sales.
Drove a 10% reduction
in repetitive dish orders, inspiring
new culinary exploration.
Increased average order value by
12% compared to the previous year.
Cannes 🦁
Creative Commerce › Silver
Brand Experience
& Activation › Bronze
Creative Data › Bronze
Creative Data & Creative B2B › Shortlist
Dubai Lynx 🦊
Brand Experience › Silver & Bronze
Creative Commerce, Creative Strategy,
Direct, Media › Bronze
The One Show
2 Merits
2025 The Clios Awards
Creative Commerce › Silver
Press Media
The Social Feed & Cannes
The Social Feed & Clio
Role
Associate Design Director, forging the
main insight into Emerging Markets.
Client
Nivea Sun
Performance Highlights
67% Redemption Rate
+300+ in habitual Sunscreen use
95% saw sunscreen
as essential sports gear
Be...life is too short to be warm.
Uber decided to begin from Latin American Hub to create this representative brand.
Now it's time to land it around the world.
Role
Head of Design
Copywriter
José Celso
#branding #artdirection #servicedesign
After beating LeoSports, Leo Burnett Chicago, and The Marketing Store London, we've developed the global creative assignment for the 2014 World Cup soccer championship.
Role
Head of Design
Client
McDonald’s & FIFA™
Performance Highlights
Across 203 countries around the globe.
+3 billion people leveraging the global
scale of the FIFA World Cup & McDonald's
brand exposure.
US$400 million campaign budget befitting
a campaign of this scale during the world's
largest sporting event.
DPZ&T
CD
Marcelo Lucato & Javier Talavera
Copywriter
Marcos Teixeira & Rodrigo Vezzá
3D, Image Retouch
Gil Jeronimo
#branding #soccerbranding #design
#placebranding #graphicdesign
"Corinthians will be the team of the people,
and the people will make the team."
Battaglia, Miguel › Corinthians Founder
Corinthians has a nation of 34 million
soccer-passionate supporters.
Performance Highlights
Boosted fan engagement by 72%
across digital platforms, driving deeper
connection and loyalty.
Achieved over 67 million impressions
and 82 million video views on social media
channels during the campaign period.
Increased official merchandise sales
by 45%, contributing significantly to the club
revenue growth.
Enhanced brand perception metrics,
with an 87% rise in positive sentiment
from fan surveys.
Role
Senior Graphic Designer
Commission
Alcalina Sports Branding
Head of Design
Pedro Inoue
Printing & Installation
CameraPress
Photo
Gil Inoue
#enviromentaldesign #branding #graphicdesign #soccerbranding #illustration #3D
Ainda Há Tempo Album Campaign
Criolo is the best-known artvist rapper in Brazil.
This album celebrates the release of his first album with a dynamic retelling of his successful musical career.
Role
Designer Assistant
Head of Design
Pedro Inoue
Photo
Gil Inoue
#graphicdesign #typedesign #musicbrading
Role
Head of Design
DPZ&T
CD
Marcelo Lucato & Javier Talavera
Image Retouch
Gil Jeronimo
Client
Related Company › Jorge Perez
#branding #editorial #design #placebranding #graphicdesign
After beating LeoSports, LeoBurnett Chicago and The Marketing Store London, we've developed the global creative assignment for the 2014 World Cup soccer championship.
Role
Type Designer & Illustrator
CD
Marcelo Lucato & Javier Talavera
Client
McDonald'’s › Brian Goldstein
#typedesign #illustration
Nominees
59ª Jabuti Nominee › Gastronomy
21º Gourmand World Cookbook Awards
Role
Graphic Designer
Design & Art Direction
Pedro Inoue
Photo
Guilherme Galembek
#editorialdesign #bookdesign
From beach to the beat.
Coquetel Molotov is a music festival based on Recife created by famous producer Ana Garcia.
The atmosphere was created with an insight about Haeckel's illustrations and and music.
Role
Designer Assistant
Head of Design
Pedro Inoue
#graphicdesign #illustration
When Mondrian meets the Real Estate and when Real Estate meets Mondrian.
Yuny is an artsy urban developer company. This job has focused on creating an state of art place to live and the creative team selected Mondrian to honor the residents with his Suprematism.
Role
Graphic Design & Art Director
DPZ&T
CD
Marcelo Lucato & Javier Talavera
Client
Yuny Real State
#graphicdesign #illustration #artdirection
Role
Graphic Designer & Art Director
Photographer
José Terra
Client
Central de Designers › Cris Maradei
#editorialdesign #graphicdesign #artdirection #illustration
Knowledge acquisition › Knowledge application.
In a chaotic economic scenario, rapid imaginary mobility focused on the achievements of each user was the solution to enhance the communication and solve a serious problem on the Uber scale of consumption.
Role
Art Director & Graphic Designer
Copywriter
Diogo Santos
#branding #design #artdirection
The biggest brazilian TV Channel, the 6th in the world, has comissioned 3 books to demonstrate your report about Education.
Role
Graphic Designer, Art Director & Ilustrator
Client
Globo Communications › Marina Citron
#informationdesign #editorialdesign #illustration
